Inspiring Leaders: Charldera Murphy of So Supple Organics
Charldera, the founder of So Supple Organics believes that simple and natural is better when it comes to skincare. Using plant-based ingredients in honour of her African diaspora, So Supple Organics products are thoughtfully chosen and made of high quality natural and organic butters, oils and herbs sourced from Ghana, India and Australia.
What is one thing you wish everyone knew about skincare?
I wish everyone knew that skincare does not have to be complicated. We can use natural ingredients found in nature to heal most skincare issues such as dryness, acne, dark spots and discoloration.
What So Supple Organics achievement are you most proud of?
I started this brand during the height of the pandemic in 2020. Since then we’ve reached customers in Ontario, Quebec, B.C. Alberta, Nova Scotia, many states in the U.S. and even international customers in Europe. We have been able to retain most of our customers and remain in business while many other similar businesses who started around the same time have now closed their doors. I believe that in itself is an accomplishment to be proud of.
With everything you know now, what advice would you give your younger self?
I would tell her that the desires of her heart are intrinsically connected to her destiny and as long as she believes that she can accomplish something and put in the work, she will be successful.
What advice do you have for aspiring women leaders?
You are stronger than you think and everything you need to become the woman you desire to be is already inside of you. Just keep putting one foot in front of the other, taking the necessary steps to become the woman you’re already destined to be.
Your products are incredible, which product stands out for you the most?
My most favorite product is the Ghana Butter Shea Butter Mousse. It is a whipped shea butter made with organic coconut and avocado oils. This body butter has transformed my skin and keeps it soft and moisturized during the winter months, better than anything else I’ve ever tried. Many of our customers swear by it and stock up on it during the colder months. I highly recommend it.